Why is vector cereal not sold in the US?

Vector cereal is not sold in the US because it is a brand marketed and sold primarily in Australia and New Zealand.

There could be several reasons for this:

* Market focus: The company might be focusing its resources on its core markets and not yet have plans to expand to the US.

* Competition: The US cereal market is highly competitive, and it might be challenging for Vector to break into it.

* Distribution and logistics: Setting up a distribution network in a new country can be expensive and complex.

* Consumer preferences: The brand might not align with the preferences of American consumers.

It's important to note that while Vector cereal is not currently available in the US, this could change in the future if the company decides to expand its reach.