Who are innocent smoothies indirect competitors?

* Other smoothie brands: Innocent's main competitors are other smoothie brands, such as Naked, Bolthouse Farms, and Odwalla. These brands offer similar products to Innocent, such as fruit smoothies, vegetable smoothies, and protein smoothies.

* Juice brands: Innocent also competes with juice brands, such as Tropicana, Minute Maid, and Simply Orange. These brands offer a variety of juices, including orange juice, apple juice, and cranberry juice.

* Coffee shops: Coffee shops also offer smoothies, and they can be a significant source of competition for Innocent. Coffee shops often offer a wider variety of smoothies than Innocent, and they may also have lower prices.

* Grocery stores: Grocery stores often sell smoothies, and they can be a convenient option for consumers. Grocery stores may also offer a wider variety of smoothies than Innocent, and they may also have lower prices.