What is the number one selling rum?

The number one selling rum in the world is Bacardi. Bacardi is a private, family-owned spirits company that produces and sells rum, vodka, tequila, gin, and other spirits. The company was founded in 1862 in Santiago de Cuba by Facundo Bacardí Massó. Bacardi rum is produced in Puerto Rico, Mexico, and the Dominican Republic. The company sells over 200 million bottles of rum per year in over 100 countries.