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What is Snickers candy bar mission statement?
Snickers doesn't have a formal mission statement. However, their marketing and messaging revolve around the idea of "You're not you when you're hungry". This slogan captures their core brand values and speaks to their target audience.
Here's how this translates into a mission statement-like essence:
* To satisfy hunger and bring out the best in people.
* To be the go-to snack for those experiencing hunger-induced mood swings.
* To provide a delicious and satisfying treat that helps people stay on top of their game.
While not explicitly stated, this idea underpins their marketing campaigns, product development, and overall brand identity.
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